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BMW Malaysia Sdn Bhd is confident that another good year, sold more cars than it did in 2006." We have also in 2007, with sales growing by 37 percent from quarter to quarter to take 535 units in the first quarter, "said Managing Director Wolfgang Schlimme." We have growing for the last four years. Total revenue growth since 2003, when we sold 2176 vehicles, about 60 percent, "says Schlimme.

2006 was the group of the best year ever. The company sold a total of 3472 vehicles. "We are going in the right direction and priorities in terms of model line-up, availability and pricing. These are the reasons why we are different than others. That's why we continue to grow in recent years against the trend in the automotive industry" remarked Schlimme.

This year, BMW has launched a series of new models - the 325i Sports, 3-Series Coupe, Z4 M Coupe, X3 and the new MINI. Schlimme that the pace would continue as the Group considers that customers have access to the latest and best models of BMW, when the right-hand drive versions available. He also noted that the new X5 will be soon.

The BMW 3 Series is an entry-level luxury car that has the production since May 1975. It was the successor of the 2002 Coupe, with the bulk of car styling, while a powerful 2.0 l 110 hp engine and performance improvements. The model, with cream-of-the-BMW auto-parts harvesting, is the leading car manufacturers of the best-selling car, and it is one of about 40 percent of all cars sold in 2005.

Schlimme pointed out that BMW was also a pioneer in new technologies, was launched with a built-in GPS system and night vision system for its cars. "A key factor to our success is our dealer network. At the end of the day, it's not our team in Cyberjaya but our service advisers, sales staff and management of BMW dealers, the first impressions and long-term customer for us. The biggest sales success for BMW by our dealers, "he said.

Currently, the automaker has 13 dealers in the country, with another outlet to open the year-end in Damansara in the Klang Valley. "Our dealer network is one of our priorities in daily business. Our dealers are consistently their existing facilities, skills and competencies for the customer easier," said Schlimme.

To support its dealers, the German car manufacturer is the architectural consulting, workshop equipment, consulting, communications and marketing as well as the availability of the demo cars. "We are in the background, the support and the dealers, sales and after sales functions as strong, competent and credible as possible. This is how it should be," said Schlimme.

Over the years, the German car manufacturer, together with its partners had invested about RM250mil in the country. The partnership of these are the three main regional bodies in the country. These institutions play an essential role in achieving the goals of the company for the region.

"We are expanding our training offerings at the center, which services 14 markets. Our Data Group provides IT infrastructure support BMW organizations worldwide. It also serves the group worldwide network for specific skills, for example, in the global logistics system "said Schlimme.

The BMW Group will also provide its customers a "one-stop-sale and financing, with the completion of the purchase of SimeLease (M) Sdn Bhd and its subsidiary, SimeCredit (M) Sdn Bhd. The two companies, which are called BMW Lease (M) Sdn Bhd and BMW Credit (M) Sdn Bhd, the company is to promote the financing of innovative solutions for customers through the BMW global network.

Anthony Fontanelle is a 35-year-old who automotive.buff grew up in the Windy City. He has freelance work for an automotive magazine when he is not just customizing cars in his shop.